The more data-rich an organization is, the harder it becomes to translate data into actionable information. As a result, many companies remain overwhelmed by the the sheer volume of customer data and fail to leverage its full potential.
According to a recent survey by McKinsey&Company, 50% of companies that champion customer analytics are likely to have sales well above their competitors. Furthermore, companies championing the use of customer analytics are 6.5 times more likely to retain customers, 7.4 times more likely to outperform their competitors on making sales to existing customers (upsell and cross sell strategies), and nearly 19 times more likely to achieve above-average profitability.
REDUCED CHURN – automated churn prediction and prevention
INCREASED REVENUE PER CUSTOMER – delivery of highly personalized offers with special focus on customers with a high churn risk.
IMPROVED CUSTOMER SATISFACTION AND LOYALTY – providing customers with a personalized experience and the attention.
REDUCED SUPPORT COSTS – automated proactive responses to recognized patterns in customer issues.
By consolidating big data sources, you can acquire valuable insight into customer behavior, and by analyzing this information you’ll be able to identify new revenue streams and create new business opportunities.
With constant growth of smartphones, wearables and other portable devices utilizing speeding technological advances, LBS is becoming more important every day. A wide area of implementation ranging from health, banking and tourism to consumer tracking and transportation, makes LBS a significant application when combined with analytics.
This technology is enabling us to reach customers with highly personalized messages and campaigns.
With several packages available depending of your requirements, our CloseBuy App is an ideal solution for variety of markets.
Among its benefits are:
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We provide consultancy & implementation services in the areas of DWH, BI, EPM, Big Data and other related systems. Our customers are some of the world’s most renowned businesses spanning a number of industries, including government, financial institutions, healthcare, telecommunication providers, SMBs and enterprise.